GoHighLevel Integration

The GoHighLevel (GHL) integration connects your AI voice agents to your GHL sub-account. Once connected, calls are automatically logged as activities, you can trigger outbound calls from GHL contacts, and your workflows can create or update contacts and manage pipeline stages.

Prerequisites

• A GoHighLevel sub-account with API access
• An active BuildVoiceAI account on any plan

Connecting GoHighLevel

BuildVoiceAI supports two authentication methods for GoHighLevel.

Option 1: OAuth (Recommended)

OAuth is the simplest method and handles token refresh automatically.

1. Navigate to Integrations in the sidebar
2. Find the GoHighLevel card and click Connect
3. You will be redirected to GoHighLevel’s authorization page
4. Select the sub-account you want to connect
5. Click Authorize to grant BuildVoiceAI access
6. You will be redirected back to BuildVoiceAI with the connection confirmed

Option 2: API Key

If you prefer manual configuration, you can enter a GHL API key directly.

1. In GoHighLevel, navigate to Settings → Business Profile → API Keys
2. Generate a new API key or copy an existing one
3. In BuildVoiceAI, go to Integrations → GoHighLevel
4. Click Connect with API Key
5. Paste your API key and click Save

Configuration

After connecting, configure how the integration behaves:

Default Agent

Select which agent should handle calls triggered from GoHighLevel. When a GHL workflow or contact action triggers an outbound call through BuildVoiceAI, this agent will be used unless a specific agent is specified in the trigger payload.

1. On the GoHighLevel integration page, find Default Agent
2. Select an agent from the dropdown
3. Click Save

Calling Window

Calls triggered from GoHighLevel respect your configured calling window. If a trigger fires outside the allowed hours, the call will be queued and placed during the next available window.

Configure your calling window in Settings → General → Business Hours.

Webhook URL

To trigger outbound calls from GHL workflows, you need to set up a webhook in GoHighLevel that points to BuildVoiceAI.

1. Copy the Webhook URL shown on the GoHighLevel integration page in BuildVoiceAI
2. In GoHighLevel, create or edit a workflow
3. Add an HTTP Request or Webhook action
4. Set the method to POST
5. Paste the BuildVoiceAI webhook URL as the destination
6. In the request body, include:

{
  "phone": "{{contact.phone}}",
  "name": "{{contact.name}}",
  "email": "{{contact.email}}"
}

The webhook will use your configured default agent unless you include an agent_id field in the payload.

Features

Auto-Log Calls

Every call handled by your agents is automatically logged as an activity in the connected GHL contact’s record. The log includes:

• Call direction (inbound/outbound)
• Duration
• AI-generated summary
• Sentiment analysis result
• Link back to the full call details in BuildVoiceAI

Trigger Outbound Calls

Use GHL workflows to trigger outbound calls through BuildVoiceAI. Common triggers include:

• New contact added to a pipeline stage
• Form submission
• Appointment reminder
• Tag added to a contact

Create and Update Contacts

Post-call workflows in BuildVoiceAI can create new contacts in GHL or update existing ones. Use workflow actions to:

• Create a contact with the caller’s phone number and name
• Add tags based on call outcome
• Update custom fields with information gathered during the call

Pipeline Management

Workflow actions can move contacts through GHL pipeline stages based on call results. For example, move a contact from “New Lead” to “Qualified” if the call sentiment was positive and the caller expressed interest.

Appointment Booking

If you have Google Calendar connected alongside GHL, your voice agents can book appointments and sync them to both systems.

Troubleshooting

”Authentication Failed” Error

If you see authentication errors after a previously working connection:

1. Go to Integrations → GoHighLevel
2. Click Disconnect
3. Reconnect using OAuth (recommended) or a fresh API key
4. If using an API key, verify it has not been revoked in GHL settings

Calls Not Logging to GHL

• Verify the integration is enabled (not just connected)
• Check that the caller’s phone number matches a contact in GHL
• Review the call’s workflow execution log for errors

Webhook Not Triggering Calls

• Confirm the webhook URL is correct (copy it fresh from the integration page)
• Verify the GHL workflow is active
• Check that the request body includes a valid phone field
• Ensure the phone number is in E.164 format (e.g., +15551234567)